Two ways we engage

Same team. Same standards. Different relationships to your code.

Before we start, we ask one question: is this software your core — the thing your business is actually about — or is it context — necessary, but not what makes you you? The answer decides which side of the table we sit on.

If it's core

Core

Your software, your team. We coach.

If it's the thing your business is about, you should not outsource it. You should build the team, the practice, the muscle. The code stays yours. We help you get there.

When this fits

Modes

Advisor. Coach. Trainer. Auditor. Code reviewer. Architecture review. Tech due diligence. We pick the mode that fits the problem — not the one that maximizes our hours.

How we engage

Monthly retainer, hourly, or scoped engagement. We don't sell you a project we cannot deliver ourselves.

If it's context

Context

Necessary software, fully handled. Design through 3am pages.

If it's necessary work that doesn't differentiate you, take it off your plate. We design it, build it, run it, and keep it running. End to end. One team across the whole lifecycle, not a relay race between agencies.

What we cover

Design
Architecture and system design from scratch — or untangling what someone else left behind.
Build
Web applications, internal tools, AI-powered products, data and ML pipelines, integrations, migrations.
Operate
Production support, on-call, security patching, dependency management, performance and cost optimization.
Maintain
Long-term care for systems that need to keep working. Portfolio management for companies running many small apps.
AI is going to generate 1000x more software than the world has ever seen. Most of it will need someone to keep it running, secure, and up to date. That work is engineering. We do it.

How we engage

Fixed scope for well-defined builds. Time and materials for evolving scope. Monthly retainer for run-and-maintain, scaled to portfolio size. SLAs where they make sense. You get senior engineers from day one, not a junior team behind a senior name.

Not sure which is which?

Email us with what you're dealing with. We'll help you figure out which is core, which is context, and whether we're the right shop for either.